Publications

CLIENT: CITY OF EDINA • BI-ANNUAL MAGAZINE | BRAND STRATEGY | ART DIRECTION | PHOTOGRAPHY

With print distribution to every home and business in the city of Edina, Minnesota, these publications are an important opportunity to stay in touch with residents and the broader community. Parks & Recreation's Activities Directory is a catalog of upcoming programs and activities, published twice a year. Edition: Edina is a monthly newsletter that contains City news and events.

Through clean design and large visuals, I created layouts that deliver stories and information that can inform and connect with the community in a way that other mediums cannot. The redesigns resulted in less phone calls, and the content template I developed for the many writers drastically cut down on editing time.